Archive for December, 2009

[WaTunes] – True Free Digita Music Distribution vs Free (Royalty) Digital Music Distribution. Is it Fair?

Hey guys,

As always, I research the latest trends and news in the digital distribution space to enable us to come up with ways to better serve your needs as a music artist. One of our main goal as a social music service is to create innovative ways in which you, the artist, can utilize unique tools at very cost-effective way. Traditionally, digital distribution has become a basis of creating awareness and introducing you into a mass market like iTunes. However, to gain access to iTunes, one must either give up rights to their music and/or give up percentages of royalties generated.

First and foremost, I am very happy that there are many options out there. This shows that there are alternatives and services that fits your needs and budget. But what if you don't want to sacrifice your royalties? Where could you go? Is it fair to dish out 10%, or even 30% of your royalties? I digress.

I strongly believe that it is unfair to sacrifice royalties for a service that can be automated. This is why we've made it very clear by offering the world's first and only true free digital distribution service. As an artist, gaining access to the world's biggest digital store can be difficult. Our free model demonstrates a sort of  "white-label" service that gives you the look and feel of having a relations with iTunes. Through WaTunes, selling unlimited songs and albums without any upfront charges or sacrifice of royalties is a huge deal. As a music artist starting out, we give you the tools to build your career and grow in sales. Lets do a comparison of models against a Free Distribution model and a Royalty Distribution model.

Quick Scenario:

An artist name John puts his single on iTunes and sells 1,000 downloads in one month. As the artist knows by research, iTunes takes 29% ($0.29) from the total $0.99, leaving the distributor with $0.70 to disburse between themselves and John.

Here is where the differences can take place:

True Free Digital Distribution Method (WaTunes): After all calculations has been made, John is shown that he has made $700 in total sales. John also acknowledges that he did not have any upfront fees to his distributor and is grateful for the results.

Free (Royalty) Digital Distribution Method: After all calculations has been made, John is shown that he has made $630 in total sales. John acknowledges that his distributor takes a 10% distribution fee for delivering his music to iTunes.

Though both methods supports no upfront charges, the difference are indeed a big deal. That's a $70 difference! That's about 5 months worth of our premium VIP services (which includes marketing & promotional opportunities).

So heres my question to you:

Q: Do you believe its fair to give up royalties? If so, why? If not, why?

Please post your comments in the comments section below.

Posted via email from WaTunes

December 13, 2009 at 10:24 pm Leave a comment

[WaTunes] – Billboard & The Hollywood Reporter Sold

Source: Hypebot


Are Layoffs Ahead?

(UPDATED) A variety of sources are reporting that Billboard and The Hollywood Reporter have been sold to group led by James Finkelstein and Pluribus Capital Management. Rupert's son, Lachlan Murdoch reportedly dropped out of the purchase group at the 11th hour.  Also included in the sale are Adweek, Mediaweek, Brandweek and Backstage.

<img class="asset asset-image at-xid-6a00d83451b36c69e20120a67860a0970b " title="image from www.amaxtalent.com” src=”http://www.hypebot.com/.a/6a00d83451b36c69e20120a67860a0970b-300wi&#8221; alt=”image from www.amaxtalent.com” style=”display: block; margin-left: auto; margin-right: auto;” />
Estimates of a total purchase price vary, but $70 million is the most common number given for all 6 publications. Editor & Publisher will reportedly be shuttered as part of the deal and a number of staffers from all publications have been summoned to mid-day meetings. Surprisingly, Billboard is one of the group's healthier publications and may experience the lightest staff cuts.

A letter to staff from Nielson Pres. Greg Farrer via Gawker:

Dear Colleagues,

Today, we announced that Nielsen Business Media has reached an agreement with e5 Global Media Holdings, LLC, a new company formed jointly by Pluribus Capital Management and Guggenheim Partners, for the sale of eight brands in the Media and Entertainment Group, including Adweek, Brandweek, Mediaweek, The Clio Awards, Backstage, Billboard, Film Journal International and The Hollywood Reporter. e5 Global Media Holdings has also agreed to acquire our Film Expo business, which includes the ShoWest, ShowEast, Cinema Expo International and CineAsia trade shows.

In addition, we've made the decision to cease operations for Editor & Publisher and Kirkus Reviews.

This move will allow us to strengthen investment in our core businesses – those parts of our portfolio at have the greatest potential for growth – and ensure our long-term success. We remain committed to building our trade show group and affiliated brands. These assets continue to be a key part of The Nielsen Company's overall portfolio and we strongly believe they are positioned to grow as the economy recovers. In addition, we'll continue to assess the strategic fit of our remaining portfolio of publications.

As a result of these decisions, many of our friends and colleagues within these businesses will be leaving the company or will begin to transition to the new ownership immediately. These venerable brands have long been an important part of our Business Media family, and we are pleased that e5 will continue to capitalize on the brands' potential. The transition is expected to be complete by the end of the year.

Pluribus Capital was founded in 2009 by James Finkelstein, George Green and Matthew Doull to focus on acquiring and managing industry leading media properties with high growth potential, particularly those with strong brand recognition across multiple platforms including digital, print and events. Guggenheim Partners is a privately held, diversified financial services firm. Both Pluribus and Guggenheim have strong track records of successfully managing investments in a variety of companies.

I want to take this opportunity to offer heartfelt thanks to our colleagues who will be leaving the company for their dedication and commitment to Nielsen over the years. Please join me in wishing them well in their future endeavors.

Regards,
Greg Farrar
President
Nielsen Business Media

Posted via email from WaTunes

December 11, 2009 at 12:28 am Leave a comment

WaTunes Social Platform To Enable Distributor Widgets (PRESS RELEASE)

WaTunes Social Platform To Enable Distributor Widgets
 
DETROIT – December 9th, 2009 –WaTunes, the world’s revolutionary social music service that offers the first ever free online music distribution service into the iTunes Store has announced that it will enable widgets from other distributors on its social music platform. Widgets from music distributors including Nimbit, TuneCore, and ReverbNation have been enabled. This gives artists from each respective service to create their own profiles free and share their music on WaTunes.

When we first came up with this idea, a lot of people considered us crazy. Nevertheless, our main goal is to create an environment where both majors and independent artists alike are able to communicate with their fans. With new developments surrounding our social platform, we are very excited to be able to offer something new to everyone and provide more alternatives and options.” Says Kevin Rivers, CEO of WaTunes.

The WaTunes social platform enables music artists, labels, and fans to create their very own profile, sync their social sites like Twitter, Facebook, and MySpace, post comments, embed widgets, and make instant calls to friends via Skype. Tony Pytleski, Vice President of WaTunes spoke about the new development saying:

“Our social platform is revolutionary. We wanted to make our services available to all music artists across the world. Now with this new offering, we’re opening the doors to enable artists from other distribution services like TuneCore, Nimbit, and ReverbNation to enhance their exposure and easily connect with their fans on a more social level for free. This is a huge leap as we’re beginning to break the barriers in the industry.”

The WaTunes social platform currently enables its users to buy ringtones. With over 500,000 ringtones from major artists including Taylor Swift, Drake, Toby Keith, Fall Out Boy, and Jay-Z, WaTunes is hoping to gain traction and favor with fans to discover new music using innovative services.

About WaTunes

WaTunes is a social music service that enables music artists and record labels to sell their music to on the iTunes Store entirely free. Artists and labels are able to sell unlimited music on the iTunes Store without any cost and receive 100% of royalties from their music.

WaTunes also provides a whole new social music experience that enables the fans to create their very own profiles, talk instantly via Skype, embed any music and video widgets including YouTube and Myspace, and share profile links.

Contact: press@watunes.com

 

 

Posted via email from WaTunes

December 9, 2009 at 4:12 pm Leave a comment

PRESS RELEASE: WaTunes Social Platform To Enable Distributor Widgets

Download now or preview on posterous

PRESS RELEASE_120909_1.doc (35 KB)

WaTunes Social Platform To Enable Distributor Widgets
 
DETROIT – December 9th, 2009 –WaTunes, the world’s revolutionary social music service that offers the first ever free online music distribution service into the iTunes Store has announced that it will enable widgets from other distributors on its social music platform. Widgets from music distributors including Nimbit, TuneCore, and ReverbNation have been enabled. This gives artists from each respective service to create their own profiles free and share their music on WaTunes.

When we first came up with this idea, a lot of people considered us crazy. Nevertheless, our main goal is to create an environment where both majors and independent artists alike are able to communicate with their fans. With new developments surrounding our social platform, we are very excited to be able to offer something new to everyone and provide more alternatives and options.” Says Kevin Rivers, CEO of WaTunes.

The WaTunes social platform enables music artists, labels, and fans to create their very own profile, sync their social sites like Twitter, Facebook, and MySpace, post comments, embed widgets, and make instant calls to friends via Skype. Tony Pytleski, Vice President of WaTunes spoke about the new development saying:

“Our social platform is revolutionary. We wanted to make our services available to all music artists across the world. Now with this new offering, we’re opening the doors to enable artists from other distribution services like TuneCore, Nimbit, and ReverbNation to enhance their exposure and easily connect with their fans on a more social level for free. This is a huge leap as we’re beginning to break the barriers in the industry.”

The WaTunes social platform currently enables its users to buy ringtones. With over 500,000 ringtones from major artists including Taylor Swift, Drake, Toby Keith, Fall Out Boy, and Jay-Z, WaTunes is hoping to gain traction and favor with fans to discover new music using innovative services.

About WaTunes

WaTunes is a social music service that enables music artists and record labels to sell their music to on the iTunes Store entirely free. Artists and labels are able to sell unlimited music on the iTunes Store without any cost and receive 100% of royalties from their music.

WaTunes also provides a whole new social music experience that enables the fans to create their very own profiles, talk instantly via Skype, embed any music and video widgets including YouTube and Myspace, and share profile links.

Contact: press@watunes.com

 

Posted via email from WaTunes

December 9, 2009 at 2:00 pm Leave a comment

[WaTunes] – Imeem To Be Integrated Within MySpace Music

Source: Hypebot

Beginning today, imeem will quickly cease to exist; with only select remnants finding a new home within MySpace Music. As part of an announcement making it's acquisition of  imeem public, MySpace said that imeem playlists will be temporarily disabled  and users directed to MySpace Music and

Unlike its iLike acquisition, which saw its executives named to key positions at MySpace, just four members of imeem's team have been hired as consultants to help manage the transition: CEO Dalton Caldwell, CTO Brian Berg, COO Ali Aydar and VP of Sales David Wade.

"In the coming weeks, our team will be working as quickly as possible to take aspects of imeem that users love and migrate them to MySpace Music," according to MySpace CEO Own Van Natta. "We’ll start that transition today by redirecting imeem users to MySpace Music to discover their favorite music.   As quickly as possible, we’ll be working to offer users the imeem playlists they’ve created on MySpace Music.""

During this transition period," he continued, "we invite all imeem users to check out MySpace Music’s extensive catalogue of fully licensed music and video content from major and indie artists, editorial coverage, concerts, and ticket information.

Posted via email from WaTunes

December 8, 2009 at 6:48 pm Leave a comment

WaTunes Artist Ciara Corr Gets Her Way With An iTunes Spotlight

Hey guys,

As always, we love it when our artists are given opportunities to shine and this week is no different. Ciara Corr of Reverse Spin Records, label of NBA Legend Earl 'The Pearl' Monroe has been given an iTunes Spotlight of her debut single "Get My Way". This track gives off a killer dance vibe as well as a unique vocal ambiance. Check out her iTunes Spotlight in the iTunes (US) store under the 'Dance' – New & Noteworthy section. 

Q: So how do you get an iTunes Spotlight with WaTunes?

Simple! Become a VIP customer! For $12.95 per month, we help you gain features like these to help spruce your sales. Now remember that all marketing and promotional services are editorial based. This means that features like an iTunes Spotlight is never a guaranteed thing but is only considerable to your contents.

So what are you waiting for? Get in on the VIP service & purchase your copy of Ciara Corr's "Get My Way" now on iTunes!

See and download the full gallery on posterous

Posted via email from WaTunes

December 8, 2009 at 5:43 pm Leave a comment

Market & Promote Your Music with Music Expand

Ever want to become the next superstar? How about promoting your website or business? Look no further with Music Expand.

So what is Music Expand?

Music Expand is a marketing and public relations firm that works exclusively with musicians, performing artists, groups, record labels, digital distributors, magazines, media companies, and other forms of music & media to help propel their businesses with extensive marketing strategies. Whether you're an artist that wants to achieve megastar status or a music business that wants to drive a tremendous amount of traffic to your website, Music Expand is here to help. Thanks to arrangements with the leading marketing distribution networks and real-world experience, Music Expand will help you reach your goals at affordable prices. Music Expand can develop a customizable solution for nearly every artist needs and budget.

Below are some of the services we can offer to help give you the marketing and exposure you need!

– National Media Campaign
– Press Release Sent to the Associated Press
– Pitch for interviews on Television Talk Shows
– Pitch for feature spreads in Key Mags
– Red Carpet Appearances (events to be determined by calendar)
– Electronic Press Kit & Circulation
– Viral marketing & online promotions
– Pitch for reviews
– Contest/Sweepstakes sponsored by Sony Creative Software (ACIDPlanet)
– Digiwaxx Service
– Mobile Marketing & Development
– Radio Promotions
– Social Site Advertisements (Banner Ads on MySpace, Facebook, YouTube, Hulu, and iMeem)
– Music Video Submissions/Pitch to Key Media Outlets (MTV, VH1, BET, MTV2, Music Choice, etc.)
– Social Marketing Campaign (YouTube, MySpace, Hulu, and iMeem)
– iPhone App & Development

So what are you waiting for? Promote your music with Music Expand today!

Posted via email from WaTunes

December 7, 2009 at 1:12 am Leave a comment

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