Selling More Than 100 Downloads a Year? Then Consider Yourself Very Lucky!

June 20, 2012 at 3:50 pm Leave a comment

Source: Digital Music News

Did you sell more than 100 downloads last year? How about more than 1?  We spent the morning compiling some statistics related to paid downloads, specifically from 2011, and found some stunningly-lopsided figures.  That includes some statistics just revealed at New Music Seminar, which show that paid downloads are extremely skewed towards larger, mass-marketed (ie, major label) artists.  And, that it's easier than ever to get buried in the pile.     

First, consider these top-level stats from the top of the sales pyramid, as shared by Nielsen Soundscan several months ago:

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